ATI Targets The Mobile Market

By 03:09 Thu, 08 Jul 2021 Comments



The Canadian Company ATI Technologies Inc. announced the availability of the IMAGEON™ 2260, a multimedia processor that brings high quality video and imaging capabilities to mobile phones. This solution enables the convergence between communication handsets and digital still cameras and video player/recorders. IMAGEON 2260 is a highly integrated multimedia co-processor that offers handset manufacturers a unique opportunity for significant power, space and material cost reductions.

The IMAGEON 2260 offers fully self-contained graphics, video and imaging capabilities to perfectly complement communication baseband solutions. It enables high-quality (high-resolution, high-frame rate) video playback, video recording and two-way video conferencing. Handset manufacturers will benefit from IMAGEON 2260’s support for high-resolution (megapixel) capturing camera modules, putting capturing camera phones on par with entry-level digital still cameras.

IMAGEON 2260 offers the following features:

  • Support for high-quality MMS (Multimedia Messaging Services);

  • Still picture capture and processing (JPEG encode and decode) with support for high-resolution (megapixel) capturing camera modules;

  • Video recording, playback or streaming up to CIF, 30 frames-per-second (Video encode and decode), plus simultaneous encode and decode for video conferencing;

  • Advanced 2D graphics acceleration;

  • Integrated frame buffer and Liquid Crystal Display (LCD) controller for space, cost and power saving;

  • Exceptional visual quality and display features.

ATI’s IMAGEON 2260 media co-processor mass production shipments will start in Q2 2004.


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