Most New Droids Cost Less Than $200, Study Shows

By 04:17 Wed, 21 Jul 2021 Comments

Scratching your head as to why Android is growing at such a rapid pace? It could very well have to do with the average cost of a brand recent Android handset. A recent study shows that a brand recent Droid will, in more cases than not, run your under $200, a pretty attractive price point for a shiny recent phone.

A recent report published by IDC reveals that 58.6% of all Android phones cost less than $200, which is why they are doing so well in emerging and low-discontinue markets. Manufacturers like Xiaomi, Huawei, and Lenovo are responsible for the recent boom in low-priced droids that are finding themselves in the hands of so many customers lately. Of course, the markets these companies are serving are much different than Europe and North America, where top spec’d phones rule the roost.

The report also provides an explanation as to why iPhone and Windows Phone market shares have decreased, now at 11.7% and 2.5% respectively, as compared to Android, which is running strong at 84.7%, a formidable figure. These numbers don’t disclose the entire story, however, as Apple doesn’t even offer a phone that costs less than $200, and the Cupertino-based tech giant’s profits are still very strong, despite not having plans to release cheap iPhones in the future.

There are, however, a slew of sub-$200 Windows Phones on the horizon, so it looks like Android will see some competition in this space in the future. It’ll be fascinating to see what the market share landscape is like in a quarter or two, and if consumers in the lower-discontinue markets respond well to Windows Phone handsets.

Source | Via



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